New Business Sales Executive
Job Description
We are a small family-run business offering specialist system installation services to the construction industry, primarily within the new build housing sector. We are now seeking a proactive and results-driven New Business Sales Executive to join us full-time. This office-based role will play a key part in growing our customer base and driving sales performance across new and existing sectors.
Reporting directly to the Managing Director, the successful candidate will be responsible for generating new business opportunities, closing sales, and nurturing long-term client relationships. We’re looking for a dynamic professional ready to thrive in a high-performance environment and contribute to our ambitious growth goals.
Key Areas of Responsibility
Generating new business leads through prospecting, networking, and outreach
Managing the full sales cycle from initial contact to closed deal
Meeting with potential clients to understand their requirements and propose tailored solutions
Preparing and presenting client proposals, quotations, and tenders
Developing and maintaining a strong pipeline of prospects
Managing CRM records and tracking performance data
Supporting tender submissions and contributing to commercial strategy
Collaborating with internal teams including design and estimation to deliver compelling proposals
Regular reporting to Directors with accurate sales activity and forecast updates
Key Performance Indicators (KPI’s)
£800,000 Year 1 Revenue Target (xx% minimum GP requirement)
Quarterly Sales Targets and Bonus Thresholds
Minimum of 60% New Business vs. 25% Existing / 15% Maintenance sales ratio
Deal Conversion Rate (Leads to Closed Won)
Revenue per Quarter / per Account
GP% per Sale
CRM Data Accuracy and Pipeline Management
Proactive activity rate (e.g., calls/emails/meetings per week)
Required Experience, Knowledge & Skills
Strong attention to detail and organisational skills
Excellent interpersonal & communication skills
Ability to remain effective even when working under pressure
Ability to handle sensitive and confidential information
A driven and optimistic team player
Critical thinking and problem-solving skills
Honesty, Integrity and reliability
Flexibility in approach and outlook when the situation demands
Required Experience, Knowledge & Skills
Proven experience in a B2B sales or business development role, ideally within construction or technical services
Knowledge of CCTV, TV/SAT, Access Control, or related installations is advantageous
Competency with Microsoft Office suite (especially Outlook and Excel)
Familiarity with CRM tools (experience with SimPRO is beneficial)
Strong written and verbal communication skills
Experience preparing quotations and tenders is desirable
Expected Qualifications
No specific qualification is required, but we would expect to see one or more of the following:
BTEC/NVQ Level 3 or higher
HNC or HND in a related discipline
CSCS/ECS Card (preferred)
Evidence of professional sales training or CPD
Future Developments and Opportunities
The successful candidate will have access to unlimited training and mentoring. Progression to a senior sales or account management role is available for high performers. As the company continues to grow, this position could evolve into a leadership role for those demonstrating strong commercial acumen and consistent success.
What's on Offer
Salary: £40,000 - £50,000 per annum dependant on experience
Commission: x% of GP + x% bonus for achieving quarterly targets (after probation period)
Car Allowance: £xxx/month (after probation period)
Location: Office-based in Perivale, UB6 7LA
Hours: 8:00 AM – 4:00 PM, Monday to Friday
Holidays: 20 days + Bank Holidays + 1 extra day for your birthday
Equipment: Company laptop provided
Pension: Enrolment in government pension scheme
Training: Unlimited access to professional development resources
Probation Period: 6 month
Submit an application
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